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Principles, Practice, and Techniques: The Practical Guide for Aspiring Fashion Designers
2nd Edition

Steven Faerm - All books by this author

From The Midwest Book Review:
"Steven Faerm draws upon his years of experience and expertise to provide a completely 'user friendly' course of instruction for aspiring fashion designers. Exceptionally well written, organized, illustrated and presented, "Fashion Design Course: Principles, Practice, and Techniques" is unreservedly recommended for personal, community, and academic library Contemporary Fashion instructional reference collections."

About the Book:
Just as people change, so too does fashion. Thatís why itís so important to recognize newer teaching methods that will help you keep up with fashion trends and the ever-changing world of style. This latest edition of Fashion Design Course helps aspiring fashion designers learn about:
  • How the digital age impacts education and the design process from research right through to the finished product
  • Customer Profiles: demographics, psychographics, the role of advertising, and more
  • Creating a unique vision with help from ethnographic research, design considerations, iconic films and their impact on fashion design, and developing a fabric story
  • Cultivating your design collection through process and investigation while using Mood Boards, Garment Construction, and more
  • Producing your own collections with individual exercises based on frequently used concepts for building collections including Shipping Reports, Ethnic Backgrounds, 3D/2D, Concept to Runway, Shifts in Fashion, Accessories, and more
  • Strategies and tips that will help you transition from coursework to a career in fashion including tips on resumes, interviewing, portfolio presentation, and more
This updated book reflects the latest information in fashion design and development and is an ideal introduction for students, dressmakers, and anyone interested in the creative side of the fashion industry. Discover the new talent, new avenues of inspiration, and new outcomes that are now possible with a degree in fashion design.

About The Author:
Steven Faerm
is the BFA Director of Fashion Design at Parsons The New School for Design in New York City. An alumnus of Parsons (í94), he was nominated for the prestigious Designer of the Year Award during his final year. Following graduation, he went on to work for such designers as Donna Karan and Marc Jacobs. He has been an active faculty member at Parsons since 1998 and won the University Teaching Excellence Award in 2008.

Paperback / 160 Pages / 8 3/4 x 8 3/4 / 2017


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